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The concept of strategic management entails the evaluation of the business environment in which an organization operates and thereby identifying the opportunities and threats that may be faced. The scope of strategic management further involves the acquisition and utilization of the resources that are required to carry out the various business operations and functions of the organization.
In addition to this, how the resources available to the business organization are utilized also enables the process of effective decision making and strategy formulation. There are various aspects to the development of effective strategies for business organizations, for example, the availability of tangible and intangible resources, the presence of threats and opportunities in the market as well as the organizational culture and structure.
The following sections will focus upon the development of a case study on Tesco Plc., and conduct a SWOT and PESTEL analysis to identify the challenges that may be faced by the organization and thereby develop strategies to overcome them.
Tesco Plc. Is recognized as a British multinational organization specialized in the sale of groceries and other general merchandise. The headquarters of the company is situated in Welwyn, England. The organization was established in 1919. Over the years, the organization has developed its business operations in various areas across the United Kingdom including Ireland, Britain, the Czech Republic, Slovakia, and Hungary. Presently, the company has been observed to operate in more than 14 countries. Furthermore, it has also been observed that the company has catered to the specific needs and demands of a wide range of customers, which in turn has led the organization to occupy a significant market share in the United Kingdom.
In terms of the retail market in which the company operates, it may additionally be mentioned that the industry is highly competitive. This requires the business organization to develop strategies that may be able to provide the organization with a competitive advantage over the other rivals in the market.
In this case, a PESTEL and SWOT analysis may be conducted, which will help in the identification of the various ways by which the business organization may be able to gain a competitive edge and thereby profitable business outcomes. You can get study help.
The concept of situational analysis pertains to the evaluation of the internal and external business environment in which an organization operates. This form of evaluation further enables the research of the market in which the business organization operates and thereby evaluates various factors that may pose opportunities and challenges to the organization. In addition to this, it may also be mentioned that various essential elements are considered to evaluate the business operations of an organization.
These elements can be identified to include customers, suppliers, competitors, government, and the legal issues that may be faced by the business organization. The impact of these elements upon the business organization, in turn, helps in the identification of the various opportunities and challenges that may be faced. Such identification of these opportunities and challenges, in turn, helps in the development of effective strategies that would help the business organization to achieve successful business outcomes. Our finance assignment help services will help you in business growth.
The strategic framework of PESTEL Analysis involves the consideration of the various factors that may influence the business activities, functions, and operations of a business organization as they may pertain to the external business environment. In this regard, it may be identified that the strategic framework of PESTEL analysis helps in the evaluation of the external business environment in which a business organization operates.
In the case of Tesco PlcThe purpose of conducting a PESTLE analysis is to identify the various means by which the organization may be faced with opportunities and threats from the external business environment of the retail industry in which it operates.
Such an identification of the threats and opportunities, in turn, will help in the formulation of effective strategies that will enable the organization to achieve its strategic goals and targets and thereby remain competitive in the retail industry among other major rivals across the world. The PESTEL analysis for Tesco Plc. can be conducted in the following manner:
Political Factors |
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Economic Factors |
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Social Factors |
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Technological Factors |
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Environmental Factors |
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Legal Factors |
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The strategic framework of SWOT analysis helps in the evaluation of both the internal and external business environments in which a business organization operates. Assignmenthelp.us provides a complete swot analysis of the Tesco Case Study. The main purpose of conducting the SWOT analysis is to enable the identification of the various internal strengths and weaknesses that are present with the business organization being evaluated, as well as the various external opportunities and threats that may be faced by it during its business operations.
The importance of the strategic framework of the SWOT analysis is to help the business organization ineffective strategy formulation so that it may be able to utilize the strengths and opportunities available to the organization and thereby tackle the weaknesses and threats that may cause discrepancies in its business operations and functions.
Such a SWOT analysis may be conducted for the business organization under discussion, that is, TESCO Plc., which will help in the identification of its strengths, weaknesses, opportunities, and threats in the following manner:
Strengths | Weaknesses |
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Opportunities | Threats |
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The various challenges that are faced by Tesco Plc., can be identified in terms of the SWOT analysis and the PESTEL analysis that have been conducted in the previous sections in order to evaluate the internal and external business environment in which the company operates. From such an analysis the various challenges have been identified to include a lack of presence on social media platforms, thereby indicating a scope of improvement in terms of the marketing strategies that have been adopted by the company.
An enhancement in the marketing strategies adopted may in turn help in the gaining of a sustained competitive advantage in the market among the other identified competitors. Furthermore, the company also faces a significant challenge in terms of the changing tastes and preferences of the targeted customers, which would directly necessitate the organization to engage in the process of product development, so that these changing demands of the customers can be met effectively.
The company is therefore required to develop effective strategies aimed towards the gaining of competitive advantage in the global retail market in order to be able to successfully achieve its strategic goals and objectives. As you can see, when you avail our TESCO case study assignment help service, you get all-around assistance. Thus, if you want to stand out from the rest of the class, you can contact us.
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