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Through a critical examination of research terminology, ethics, and techniques, participants will be able to build or expand their knowledge of research. The language of research, ethical principles and problems, and parts of the research process in quantitative, qualitative, and mixed methodologies techniques are all covered in this course. Participants will apply these theoretical foundations to begin critically reviewing literature relevant to their area or interests and determining how research findings might help them understand their work, social, local, and global environments.
Scholars may use social science research to make sense of the social environment, learn why people think and act the way they do, and see how vital institutions function. The primary goal of this subject is to provide the students thorough overview of the theoretical underpinnings and instruments for studying mass communication.
However, a secondary goal is to persuade the students that scientific discovery can be enjoyable. Although this course will also look at qualitative research, the majority of the course will focus on the principles of quantitative social science and applied research. The students will get to learn how to identify research issues, formulate hypotheses and research questions, define independent and dependent variables, assess study validity and reliability, and plan research projects. From laboratory and field experiments to surveys, content analysis, focus groups, and in-depth interviewing, you'll be exposed to a wide range of communication research designs.
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The students should be able to do the following by the conclusion of this course:
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Module 1: Foundations
Module 2: Quantitative Research
Module 3: Qualitative Research
Module 4: Mixed Methods Research
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Location: University of Texas, Austin
Study level: Graduate
Unit code: J380
Weightage: 20%
The main goal of the J380 assessment is to encourage the students to understand and read the materials provided so that they can gain thorough knowledge about the current events. This will also help them solve issue and make appropriate decisions. The evaluation will be designed to improve and expand students' knowledge and abilities while also establishing a set of guided bounds for the learning outcome and execution criteria.
There are certain criteria of J380 assessment that will be followed in the course, these are mentioned below-
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This is the manner in which students will be examined all through the course to ensure that they are gaining from the information provided.
The students will further need to manage different kinds of evaluations that incorporate composed reports, oral shows, or perhaps multi-type projects. The students will likewise be giving written assessments and this would assist with seeing the amount they could comprehend the course. This unit has class participation and student commitment as an evaluation.
After the end of the course, the students will be able to further demonstrate knowledge in areas like-
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