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You will be using a SWOT (strengths, weaknesses, opportunities, and threats) analysis to assess your organization and its environment. Strengths and weaknesses are internal factors. Opportunities and threats are external factors.
Instructions
You are to complete the following portions of your strategic plan:
Lifeline Healthcare Institute
| Helpful | Harmful |
Internal origin | Strength | Weakness |
· 500 beds in hospital · Branches located in different cities · Large group of employees encompassing clinician, nurses, psychologist, counselors, nutritionist and social workers · Collaboration with the local mental health community center that refers people for admission to the hospital based on severity parameters · The institute also has a holistic collection of service including medical services, social care service, individual therapy service and recreational service Abundance of bed and healthcare staffs is the major strength that helps the Lifeline Healthcare Institute to provide quality and on-time care to its patients and thus outnumbering their market competitors. | · Adequate health professional diversity but lack of density of nursing professionals in the institute · Lack of proper communications skills among the nurses · Lack of proper functioning websites for the institute · Lack of proper organized structure This lack of nurses or lack of properly trained nurses is hampering quality care to the patients and thus decreasing the customer retention and customer acquisition. | |
External origin | Opportunity | Threat |
· Global burden of mental illness in increasing · Mental disorder has affected the life of the majority of populations residing in USA · 43-million Americans develops serious mental impairment due to depression or anxiety disorders (Keyes et al., 2012)
This increase in the incidence of mental health complications among the Americans is creating more work opportunities for the staffs of the Lifeline Healthcare Institute | · Increase in the number of mental health hospitals in America · Increase in the number of services that are being provided by the other mental health hospitals in comparison to Lifeline Healthcare Institute (Kazdin & Rabbitt, 2013) |
Figure: Mental Health condition among the adult men in USA
Figure: Common Mental Health Services Provided in USA
(Source: Kazdin & Rabbitt, 2013)
The measurement outcomes and its effect on the continuous improvement plans are stated below
The majority of the countries have their own statutory inspectorates in order to monitor compliance of hospitals along with published licensing regulations. Under the banner of regulatory inspection, the measurement parameters will be based on the management of fire control service, the functioning and effectiveness of the medical devices, the percentage of availability of medicines, infection control model (Chung, 2012).
The optimized surveys of the patient's relatives and patients can effectively help to measure the performance of the hospital in a reliable format. The performance of the hospitals is becoming more focused on the level of patient empowerment, continuity of care, comfort and complaint mechanisms. The consumer surveys here in this case, patient’s survey will help to measure the outcomes of the mental health institute performance. It will also make the patients more aware about the expected outcomes and this can be done via publishing patients charters. Advantage of this method is that, it helps in the identification of the factors that are being valued by the patients or the public. Moreover, patients with low level of expectations are easily satisfied and thus, a systematic recording of their experience during the hospital stay is regarded as a sensitive indicator of the process of empowerment (Cleary et al., 2017).
This is based on the systemic approach that links national and the international standards with the private, public and local hospitals.
The International Organization for Standards certification tabulates the perfromance of the hospital in the parameter of compliance with the other international standards that are used for the quality systems rather than in the grounds of the hospital objectives and functions (Yousefian et al., 2013).
Peer review is defined as a closed system that is used for professional development and self-assessment. This reciprocal visiting is guided by professional organizations and has an old tradition in the form of peer review that is significant for the recognition of training posts. Peer review schemes are helpful in providing a source of standards and assessments that help to harmonize human resource management within different countries (Yousefian et al., 2013).
One main service problem prevalent in the organization is that is lack of proper documentation of the organizational practices, lack of recording of the patients experience in the hospitals and lack of organized hospital layout. Now this lack of organized structure hit hard the entire service strategy of the organizations (Adeleke et al., 2015). Moreover, due to poor ratio between the patient: mental health professionals, the mental health patients, fail to receive effective care. The nurses either remain agitated or get less time to provide quality care of the patients, leading to service problems (Stimpfel & Aiken, 2013).
The gaps in the performance can be eliminated via framing a proper action plans and proper implementation of the action plans into the service model.
The main action plan for Lifeline Healthcare Institute is to hire skilled employee along with proper training and employee retention and maintain an updated information system.
The main vision of the organization is to promise and deliver the best in class health care service to all the mentally ill patients residing in America, especially to the south eastern part of USA. They also promise to provide compassionate care to the patients who are suffering from mental complications, be it mild or severe via delivering patient oriented care structure.
The main mission statement of Lifeline Healthcare Institute is to come up with new innovations that is significant in the context of a healthcare system and that will able to serve the society, which is suffering from the mental illness in full swing.
The principal aim of this mental healthcare institute is to provide top-notch health care service within the southeastern region of America. So in order to deliver quality treatment, a group of skilled labor is must. The effective planning of the entire flow-chart of the recruitment process and training programs will help in filtering out the prospective mental healthcare professionals for the Lifeline Healthcare Institute. Recruitment of the agile mental health professionals will ensure effective communication. Assertive communication is one of the primary skills required to qualify, as a mental health workers as effective qualifications is required to understand the need of the patient (Mestdagh & Hansen, 2014). Communication power of a mental health professional is also beneficial in generating awareness among the mental health patients. A majority of population in America are not aware of their mental health status, effective communication with a mental health employee helps in identification of the pitfalls in the balance in mental health (Aiken et al., 2017). Moreover, recruitment of adequate work force will help to reduce the work pressure among the employee thereby helping to reduce the compassion fatigue and thus promising quality care with standard employee retention (Mason et al., 2014).
The installation of the highly developed website and the technological systems will help in the improvement of the service strategy of the institution. It will also help in maintain proper record of the patient experience during their stay in the hospital and thereby restricting their service plan accordingly.
Thus, the aim of the action plan is to improve the quality care of the patients and the strategy of achieving the same is via recruiting adequate nursing personals who are adept and are trained with effective communication skills. The other way of the action plan is to reframe the entire technological set up of the organization at the internet level.
The traditional standardized surveys, which are used to record the customer's level of satisfaction are methodologically weak and are mainly directed towards the motive of the managers or the clinicians rather than the patients. Moreover, effective recruitment plan along with designing a structured website for the institute demands a lot of financial expenditure and is time constrain (Berwick et al., 2017).
This health care plan is indeed helpful for the all the mental health care organization is a global level. The plan mainly emphasizes on the recruitment of the adept mental health professionals and since nurses are the pillars of the any mental health care institute, this plan is indeed effective for the entire mental health institute.
Adeleke, I. T., Asiru, M. A., Oweghoro, B. M., Jimoh, A. B., & Ndana, A. M. (2015). Computer and internet use among tertiary healthcare providers and trainees in a Nigerian public hospital. American Journal of Health Research. Special Issue: Health Information Technology in Developing Nations: Challenges and Prospects Health Information Technology, 3(6), 1-10.
Aiken, L. H., Clarke, S. P., Sloane, D. M., Sochalski, J. A., Busse, R., Clarke, H., ... & Shamian, J. (2017). Nurses’ reports on hospital care in five countries. Health affairs., 10(3), 171-175
Berwick, D. M., Nolan, T. W., & Whittington, J. (2017). The triple aim: care, health, and cost. Health affairs. 33(5), 200-210.
Blackwell, D. L., Lucas, J. W., & Clarke, T. C. (2014). Summary health statistics for US adults: national health interview survey, 2012. Vital and health statistics. Series 10, Data from the National Health Survey, (260), 1-161.
Chung, G. (2012). Nursing assistant views on nursing home regulatory inspection: Knowledge and attitudes regarding the state nursing home survey. Journal of Applied Gerontology, 31(3), 336-353.
Cleary, P. D., Edgman-Levitan, S., Roberts, M., Moloney, T. W., McMullen, W., Walker, J. D., & Delbanco, T. L. (2017). Patients evaluate their hospital care: a national survey. Health Affairs.
Keyes, C. L., Eisenberg, D., Perry, G. S., Dube, S. R., Kroenke, K., & Dhingra, S. S. (2012). The relationship of level of positive mental health with current mental disorders in predicting suicidal behavior and academic impairment in college students. Journal of American College Health, 60(2), 126-133.
Mason, V. M., Leslie, G., Clark, K., Lyons, P., Walke, E., Butler, C., & Griffin, M. (2014). Compassion fatigue, moral distress, and work engagement in surgical intensive care unit trauma nurses: a pilot study. Dimensions of Critical Care Nursing, 33(4), 215-225. Mestdagh, A., & Hansen, B. (2014). Stigma in patients with schizophrenia receiving community mental health care: a review of qualitative studies. Social psychiatry and psychiatric epidemiology, 49(1), 79-87.
Stimpfel, A. W., & Aiken, L. H. (2013). Hospital staff nurses’ shift length associated with safety and quality of care. Journal of nursing care quality, 28(2), 122.
Yousefian, S., Harat, A. T., Fathi, M., & Ravand, M. (2013). A proposed adaptation of joint commission international accreditation standards for hospital--JCI to the health care excellence model. Advances in Environmental Biology, 956-968.
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